Veterinary Trade Shows
With more people in the United States owning pets, the veterinary industry is a growing. Many pet owners find their pet expenditures to be vital, which also helps create growth within the industry. More pet owners are purchasing pet insurance, which makes them more likely to afford the higher cost procedures. The demand for the industry has increased over the past five years and shows no sign of slowing down.
Veterinary trade shows play a large role in the industry, as well. These shows not only provide the ability for veterinary physicians to learn the latest techniques and discover the newest products, but they also provide an opportunity for continuing education. Of course, those creating products for the industry also find plenty of opportunities at the trade shows.
Veterinary Industry Trade Shows
From the largest shows, such as the AVMA Convention and the NAVC Conference to the smaller shows, vet trade shows provide ample opportunities. With so many industry professionals gathered in the same place, innovation on display and plenty of new technology available, it’s vital to attend and make connections.
One of the major reasons veterinarians attend the shows is for continuing education certificates. However, they will also be on the EXPO floor scoping out new products they can use or sell within their business. This means product inventors and owners have plenty of chances for networking and meeting real decision makers.
It’s difficult to get a meeting with top industry professionals outside of trade shows. They are very busy people, but when they attend trade shows, they’re on the hunt for something new and eye-catching.
The NAVC Conference saw more than 17,000 attendees in 2016 with over 7,000 veterinarians on hand. There were over 4,200 exhibitors and attendees came from 80 different countries. If you’re looking to make a splash in the veterinary industry, attending the biggest trade shows will provide the opportunity.
- AVMA Convention – July 13-17, 2018 – Colorado Convention Center, Denver, CO
- VMX (Formerly NAVC Conference) – February 3-7, 2018 – Orange County Convention Center – Orlando, FL
- WVC 90th Annual Conference – March 4-8, 2018 – Mandalay Bay Convention Center, Las Vegas, NV
Setting Yourself Apart at Veterinary Medicine Trade Shows
Attracting attention makes all the difference at the trade shows. You can attend all the sessions and networking events you want, but it won’t matter if your trade show booth isn’t excellent. Sitting behind a table with brochures or product samples will just make you look like you don’t matter.
A customized modular display will help you stand out from the crowd. Imagine eye-popping graphics, a clean, inviting design and the perfect representation for your brand. This can all be a reality with the right trade show exhibit.