Attending a trade show in your own city is stressful enough. However, when you venture outside of your local market to a trade show out of town, it can add even more stress. From airline reservations to shipping your exhibit, the stress is magnified with an out of town trade show.
There are several things you must consider before you commit to an out-of-town trade show. Here are a few of the top tips to help you put together a full and successful plan of action for your next out-of-town trade show.
Choosing the Airline and Packing Your Bags
If you will need to fly to your trade show destination, choosing an airline that allows you to check bags for free or very cheap is a good choice. Many airlines charge a steep rate for checked luggage. You want to avoid any unnecessary fees to ensure you get the most out of your trade show.
Packing light is another great way to avoid bag fees. If you can get by with just a standard sized carry-on, you may save $50 to $100 per person. Only pack what you really need to take with you or you may end up spending more on the trip than you want.
Choosing the Hotel and Assigning Rooms
Getting to your destination is only the start of the process with out-of-town trade shows. You will also need a place to stay. Make your hotel reservations early and put some thought into assigning rooms. You will also want to make sure the person booking the rooms will be attending the show.
Ship Your Trade Show Exhibit Properly
A properly shipped trade show exhibit will make it much easier to set up. You want to use brightly colored boxes to ensure your boxes are easy to spot. You can also use colored labels to help you claiming bags, if necessary.
Along with using bright colors, make sure you label each box properly to make it easy to set up your display. It’s also important to remove old labels or you may become confused with the boxes.
Make the right choice between shipping with a van line, courier service or air freight. If you need your display to get there quickly, air freight may be the right answer. Courier services may also help by providing last minute accessories quickly. If you play ahead, you can use a vain line to help get your display to the destination on time. Van lines work great if you have a large display you need to move.
Hire a Professional
When you plan to attend multiple out of town trade shows, it may be easier to hire a professional trade show design and management company. This type of company will be able to help you get the most out of every trade show by custom designing your exhibit, shipping it from show to show, helping with setting up and providing management services. You will have less to worry about when you hire a professional trade show exhibition company.
There are several ways to make sure your out of town trade show goes well. Use the tips above and you will be able to take some of the stress out of attending out of town trade shows with your company this year.