Starting with just a simple pop-up display, Nimlok NYC was able to take their new client, Claris, to another level. Claris exhibited this open-concept 20×20 design at NPPA 2015. The focus of their booth was a 16-foot tall tower, which gave them great branding visibility. Nimlok NYC specifically designed it that way, this kept them within their budget because it eliminated the need to hire riggers. The illuminated graphics also extended Claris’s visibility on the show floor. This exhibit was a great example of the design work being done at Nimlok NYC.