Hiring a trade show booth designer is a great way to ensure a polished, professional look at your company's next industry trade show. At the same time, it's important to understand that not all booth designers are equal; some have more experience and will be able to better suit your needs than others. Before you sign any kind of contract with a trade show booth design company, there are some important questions worth asking.
Do You Understand My Needs and Goals?
Find a company that is happy to sit down with you and openly discuss your needs, goals, and outcomes for the show. It's important that the designer fully understand what you're hoping to accomplish with your company's attendance at this trade show. You should never begin working with a company that doesn't seem to have time to sit down and talk about this key information before starting on a design.
What Features Do You Recommend and Why?
Trade show booth designs can vary greatly in the materials, lighting, color schemes, and other unique features they utilize. When receiving recommendations from a trade show booth designer, don't hesitate to ask for justification for their recommendations. This will help you get a better idea of the logic behind the design and will help you figure out whether or not it works with your vision.
Can You Work With My Budget?
Being up-front about your budget will help you avoid problems and surprises later on. The trade show booth designer you end up hiring should be aware of your budget and be able to work within it, rather than suggesting ideas that are outside of what you're comfortable spending.
Can You Help With Other Services?
Ideally, you'll be able to find a trade show booth designer that handles more than just the design itself, but other services such as shipping, set-up, tear-down, and more. Depending on your needs, you might also inquire about show floor services or strategy services (such as a needs analysis) to help you get the most out of your company's trade show appearance.
If you're looking for a trade show booth designer that does it all, contact Nimlok NYC. From strategy and development services to logistics and show floor options, our hard-working and experienced professionals have everything you need to make your next trade show appearance a success. Contact our team to request a consultation for your next event.