China Vitamins Trade Show Case Study

Client’s Comments “We had a great experience with Nimlok NYC [at last year’s SupplySide West] and would love to work with you and your team again.”

  • Michelle Su, Market Analyst, China Vitamins, LLC

China Vitamins Trade Show Display at SupplySide West

Design Challenge

China Vitamins, LLC is a leading provider of bulk vitamins and nutritional products throughout North America. The company provides quality, reliability, and financial benefits to customers in the animal nutrition, dietary supplement, and food and beverage industries. Due to their extensive amount of customers, it was absolutely essential that China Vitamins stand out amongst the other trade show exhibits at SupplySide West. SupplySide West is the world’s premiere trade show for consumer packed goods, bringing together suppliers of products in the animal nutrition, personal care, food, beverage, and dietary supplement industries. At such an event, it is absolutely crucial that a company like China Vitamins had an eye-catching booth.

Design Solution

For SupplySide West, China Vitamins required a simple, cost-friendly rental trade show booth that would help them project their brand across the trade show floor while simultaneously communicating their capabilities to trade show attendees. The Nimlok NYC team worked diligently to design a stunning rental trade booth that kept the brand in focus while helping educate attendees.

With limited space, China Vitamins was able to grab the attention of trade show attendees due to the remarkable large pinwheel shaped sign hanging above the booth itself. This eye-catching sign allowed China Vitamins to take full advantage of the available space at the trade show. The laminate panel back wall was fully equipped with monitors to fully inform attendees of the brand’s capabilities and strengths. The booth that Nimlok NYC designed for China Vitamins was such a success that the company has reached out to Nimlok NYC to design another trade show exhibit for this year’s SupplySide West.